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Hi

My name is Patrizia Rossi and below you will find a bit more information about myself.

I'm a highly proficient senior digital and graphic designer, with over 18 years experience in a variety of roles in the print and digital sector. An excellent communicator, who leads by example and team building. Dedicated to encouraging positive, efficient and creative work practices and excellent at working to tight deadlines where accuracy and attention to detail are vital. Self-motivated, enthusiastic, with a strong work ethic, extensive experience in concept development, design, art direction and production management of strategically aligned marketing collateral in fast paced environments.
Aplications

What I know

What I’ll know soon

Illustrator

Photoshop

Indesign

Premier Pro

After Effects

Xd

Figma

Sketch

Microsoft Office

WordPress

Asana

Monday

Work Experience

Senior Digital & Graphic artist

Kmart Australia Limited

Lead a team of two Digital and Graphic artists making sure assets are delivered on time and high standards, improving performance by 19%.

June 2022 to present

Melbourne, Australia

Digital & Graphic artist

Kmart Australia Limited

Design and production of high volume assets as animations, motions graphics, video editing with colour grading for social media and digital platforms, as well as EDM’s, POS, internal comms and printing/digital catalogues.

October 2020 - June 2022

Melbourne, Australia

Senior Digital & Graphic Designer

Kmart Australia Limited

Design all marketing collateral for more than 30 centres (fitness, health and wellbeing, aquatic, stadiums, tennis and golf courses) around the country. Reinforce brands through a visual language that includes colour, type, layout, and motion. Develop brand identities for various in-house brands and facilities including logos, stationery, style guidelines, annual reports and POP material. Create videos and animated graphics for social media and other online platforms. Design and develop websites for in-house brands and facilities. Design and implement different areas layouts for healths clubs and facilities. Effectively communicate and clearly articulate design ideas with developers, stakeholders and executives.

August 2016 - October 2020

Sydney / Melbourne, Australia

UX UI Designer

MBLM

Develop user flows, mock-ups, wireframes and prototypes to explore design ideas. Create simple and engaging user experiences for independent devices and online platforms. Collaborate with teams to conceptualise wireframe, design new features and enhancements based on user requirements. Research and create new user experience concepts. Create videos and animations for internal use.

June 2015 - June2016

Caracas, Venezuela

Marketing Communications Consultant

ALF Galvanizados C.A.

Manage Brand and marketing assets of the company

Jan 2007 - June2016

Caracas, Venezuela

Skills
Creativity
98%
Motion graphics & video editing
93%
UX/UI
71%
Accessibility standars (WCAG 2.0)
73%
Logo design
98%
Problem solving
94%
Team builder
90%
Education

Master of interactive design

CDD (with honors)

2010 -2011

Caracas, Venezuela

Bachelor of graphic design & business administration

Universidad Nueva Esparta,

2004 -2009

Caracas, Venezuela

Hobbies
Travelling
Bike riding
Volunteering
Crafting
Let's connect

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